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  • How And Why Hotels Should Reward Right Now Loyal Regulars And Bind.

    Filed under News
    Feb 20

    Experienced copywriter gives some tips. The regular customers is important for every company. In the hotel industry, but customers are as good as capital and therefore in times of economic slowdown also specifically courting. Frequently Yitzchak Mirilashvili has said that publicly. After all, the recommendation of ten enthusiastic guests in the cut brings three new. In the current product group rankings from Nielsen Media Research (17.12.08) rank hotels and gastronomy\”only on 22nd place.

    Although still a slight growth of 0.4% compared to the previous year looms, until November 2008. the consumer slowdown and recession, in which many companies significantly reduce the number of business overnight, could still come. In addition, a good advice must be not always expensive. The binding of regulars therefore occupies a key role in tourism, to prepare for worse times. All guests is common that they like to be courted. Include warm courtesy, a well-kept ambience and an unobtrusive service. The quality of the culinary offer and the Rooms & accommodation results in an image which you score with guests, if everything is right. But that alone is not enough.

    No later than at the second visit the guest would like to feel, to be something very special. Treat regulars always an extra warmth and show yourself attentive. A particularly nice room, a fresh flower, a small gift, combined with a friendly greeting cards as a regular\”remain in good memory. Important: Remain discreet and ensure that the small exclusive amenities are also really only known for your regular customers. Learn that normal\”guests of these gestures, could create the impression of a two-class Hostel in them: gift for the business. Hold it with the known rule of marketing: only perform differentiation if the affected guests groups can learn anything. Be careful by deliberately performing regular customers actions. A mailing, the praises of as an exclusive wellness weekend offer, including the ideal is to lure guests in the House again.

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