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At this time the main problem that entrepreneurs face is that there are hundreds of resources and almost always don’t know where start. For starters there are 3 mandatory tools: Blog (s) a Twitter Facebook blog (blog in Spanish) is a website that allows you to publish articles and interact with your readers that they can comment on the contents of the blog. This generates a relationship that in the long run will be beneficial since that our list of subscribers in our most valuable resource. Some advantages of blogs are as follows: are very simple to create and maintain. Which we recommend is WordPress, but a good alternative is Blogger.

The search engines like Google indexed faster blogs since its content is constantly updated. On the Internet there are thousands of tools for optimizing blogs and improve its content and appearance. The most important thing in a blog is its content. If readers find quality information you can be sure that will return again and again. Keep in mind always that the objective of the blog is to create long-term relationships. Don’t try to sell anything or saturate with product information. That comes after. Facebook is the most widely used social network on the planet and every day grows more.

Therefore should be in it since it represents an excellent market. Its advantages are the following: you can reach a specific audience. Example: Geographical Sector, groups of ages, language, race, etc. It is much cheaper that traditional media (press, radio, television). Its platform is viral. This means that any action or event passes from mouth in mouth until hundreds or thousands of people become aware of this. As you can see having presence on Facebook is essential for a proper Marketing strategy with your products and services. One valuable suggestion is to have a different account for your social life and another for business. Finally we cannot ignore a tool that already has more than 80 million users: Twitter. It is a system of microblogging that allows you to send messages up to a maximum of 140 characters. It is extremely easy to use and its biggest This extension in which through the can get many visits to your blog. Here you can find people who have interests similar to yours which are contacts for future business. In my view these are the 3 essential marketing on social networking tools. What follows is to apply the strategies needed to succeed with them. This we will see in our next articles.

The company “Antivirus Center” became the laureate ABBYY AWARDS – 2008 in the category “Quick Start” at the annual partner conference of ABBYY. In the category “Quick Start” estimated rate of sales growth, the activity of work and prospects for further cooperation with distributors, and because the award was truly one of the most significant. “Antivirus Center” at the conference represented ABBYY business development director Sergei Golubenko. Receiving the award, he noted that the company’s achievements are directly related to the work of partners: “The model of current work and regular positive changes in the company to yield good results for us and our partners. It was under their direct participation, we were able to reach such a high level of sales. ” “The results of our joint work with Antivirus Center in 2008 allow us to speak about this company as one of the leading distributors ABBYY in Russia “- commented Svetlana Dergacheva, Director of the Company’s distribution ABBYY Russia. – We look forward to continued mutually beneficial work and saving rates specified in this year.

Began a collaboration with ABBYY in 2007, the company “Antivirus Center opened, thus the new line of work. The range of “Antivirus Center” products are no longer limited to decisions on information security and includes a full range of popular custom software ABBYY. About ABBYY: The Russian company ABBYY – a leading developer of optical character recognition processing documents, data retrieval and linguistic software. Tens of thousands of commercial organizations and application developers around the world use ABBYY products to automate time-consuming tasks, accelerating business processes and improve business performance. The most famous products of ABBYY – line of software solutions for optical character recognition ABBYY FineReader, range of solutions for data retrieval and ABBYY FlexiCapture line of electronic dictionaries ABBYY Lingvo. The seven international offices ABBYY Group as at April 2008, employs 670 people. Headquartered ABBYY and research and development center in Moscow.

Other offices are located in Germany, U.S., Ukraine, United Kingdom and Japan. For more information, visit the company’s website at About Us “Antivirus Center: The company” Antivirus Center is a leading distributor of software software and IT-services, has an extensive network of own subdistributorov and partner companies. The main activity is the delivery of software products and solutions to information security lead vendors. The company is also actively developing the distribution of office and specialized software.