The World and Modern Science

  • Mar 21

    We have already created Twitter, ready profile, account and have wanted to scream to the world we’re here!. We then put hands to work. The social marketing a powerful tool, which, well used, opens the doors to a universe of contacts. What you need to understand is that not all contacts are selling leads. And here should again review the purpose of our account. The primary reason is doing networking, i.e., your name, your brand and your site to new audiences. But the reality is that not all your contacts will be its customers, only a small percentage of them.

    However, the benefits of networking beyond the increase in sales. It is: enriched by exchanges of information monitoring the market: trends of consumers and actions of our competitors within this tonic, recognize the dominant topics, identify unmet needs, and achieve a better understanding of our audience increase the reach of our site manage online reputation and generate a positive public image after having achieved this, increase sales, improve site traffic and metrics in general, will come as a natural consequence. Getting started the first key to keep a fluent communication is, first of all, learn to listen to ymanejar tools that Twitter offers us to find and classify information. For this reason, their first actions will be recognition. For this reason, we started using the Twitter search field. A good idea is to start the search with our keys, preceded by words of the hashtag (#). You should save the search (option that Twitter allows us to) to be able to check it periodically.

    And with the results what we do? Because to follow. Follow who seem relevant, whether competitors, active users that provide interesting things, other professionals, people with related interests. Follow, and shall follow him. Don’t worry you don’t have followers, for now. Act simply ignoring this.

  • Mar 7

    Hello and welcome my dear entrepreneur, in this article I will tell about the importance of a web site or page for your business or microemprendimiento on the internet. A web site is essential. Continue reading.A blog is ideal. Today the use of web sites to promote a product, service, brand, business is growing and is undoubtedly an excellent way of doing this. Since the blog contains adequate information which people search to your needs and through the blog maintains an indirect relationship to then those clients are brought to the point of sale. Website and marketing. A blog is an excellent way to do Marketing or market our products, which allows us to draw us to the client (or as the client approaches us) and give you interesting information for that client.

    After that we can do to participate and ask for his opinion on this issue that contains such a product or service, and that obviously makes the client identified with our brand, business or attimino. Dissemination of your business or venture a blog you It allows your business or attimino have great potential for dissemination throughout the network, due to its ease of use and above all its simplicity when it comes to recommending. That is, if 10 people we read and recommend us 2, will have more than 10 people already reading us of which will continue to recommend us a higher percentage and thus the snowball effect is formed. Know your attimino allies. Leaving us the main point what is get customers for our business, increase sales production and the number of recommendations. We can also know strategic partners from whom we could learn much and vice versa, which is really important for our business, entrepreneurship or attimino. I say goodbye and wish you the best.

  • Jose Maria Bascan

    Filed under News
    Mar 5

    Niscayah, leading company in Spain and Europe in security systems for the protection of goods, people and information becomes a case of business success transforming their product strategies in a model of relationship with the customer thanks to DBM Spain. Approximately a year ago Niscayah decided to make a strategic change to convert to the customer at its core and, due to this, a change of structure, from a functional division to a matrix. More than 15,000 active clients, 52,000 points of service and 202,000 interventions required optimal care. In addition, this change of strategy needed, at the same time, a new way of doing things, a change in the mentality of the company staff. Our collaborators had to evolve from the concept of product selling to solution selling.

    Niscayah is not a company that is limited to sell a particular security software, but it offers its customers a complete solution that adapts and responds to your needs. We are worried about the client, we want to know where it hurts and how we can help you, become your partner and accompany you in your development, and for this we need each and every one of our employees to have to the customer as a reference point for all their performances, explains Jose Maria Bascan, director of human resources at Niscayah. The company was aware that to bring to fruition this strategic change should begin by introducing changes in the internal structure of personnel. And this is from where the project Vikara, conceived, designed, developed and implemented together with the consultancy DBM Spain, specialist in the implementation of strategies aimed at the satisfaction of the client, that is born from the detailed analysis of the expectations of customers, to design a reorientation of all and each of the members of the template, so that they work ariseseach which from its role and special responsibility, as only one: as Niscayah. The results of the project, which were presented as a success story in the first day of customer experience organized by DBM Spain, are descriptive of that can be achieved involving all departments of a company and centralizing efforts in customer satisfaction really: 1. growth of the turnover of the portfolio by 5.8%. 2.

    Reduction in the rate of cancellation of contracts by 32.1%. 3 The 9% increase in the ratio of performed maintenance. 4. Improvement of the average time for resolution of claims of customers by 56%. 5. Improvement in the ratio of calls answered in less than 20 seconds in a 2.67%. 6. Index of satisfaction of participants in the awareness of 4.55 out of 5. Firm Drake Beam Morin (DBM), founded in New York in 1967, he has over 40 years of experience in human capital management, transformation and transition of organizations. This company bases its efforts in two business lines: Outplacement and transformation. In the latter, they have since 2005 applying the methodology of generating more sales, satisfying customers, being pioneers in customer experience in Spain.

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